Twitter has introduced its new paid subscription service, Super Follow. The news marks the first time that the social media platform has set long-term goals for revenue, as it looks to double the value by year 2023.
The new feature should give users the option of providing exclusive paid-for content to their followers, as well as help Twitter achieve the double revenue goal by 2023, going from $3.7 billion to at least $7.5 billion. A Super Follow subscription is set to cost $4.99 per month with the option to “cancel anytime”. Once subscribed, users will have access to subscriber-exclusive content and newsletters of varying forms. The new feature is expected to allow individuals such as independent journalists and sex workers to leverage the app as an additional source of income.
There is no official announcement regarding when the Safety Mode and Super Follow updates will release on Twitter.
— Twitter Investor Relations (@TwitterIR) February 25, 2021