Contemporary art and fashion collective led by John Margaritis called New York Sunshine has shared a new film titled Repent or Perish. The video is set against varying locations in the east end of Long Island in New York and measures 4 minutes in length.

“The film is an allegory about running away from your problems and people until ultimately you end of completely alone. It’s a series of bad decisions that ends up spiraling out of control leaving him stranded out to sea,” said co-director Jordan Hall.

The collective really had lots of time during the lockdown, as the 750-pound rowboat that appears in the video itself took approximately 500 hours of labor to create. “It took us over a month and a half. Most of the stuff I’ve built or design starts as an idea that I can’t get out of my head until I can actually see it in front of me. There was no real use for it, no reason for it at all actually – I just wanted to build it,” said Margaritis.

Upon the creation of the boat, the crew began piecing together the rest of the film. “We knew we wanted a robbery to start the film with a bang and set CC in motion,” he said. “I was in London for quarantine and would write out the scenes in order, eventually turning it into a script and send it over to Sunshine to read through. We went back and forth on ideas, getting on the phone for hours every few days to discuss things, adding scenes, or deleting them from March up until we shot in mid-July.”

Watch New York Sunshine”s “Repent or Perish” video below and follow them on Instagram to catch their latest projects.

Posted by:Staff