Four young Black creatives commemorate the year with thoughtful wearables as part of Coachella’s latest Black Lives Matter initiative organized by Goldenvoice.
The longstanding event organizer is rooted in nearly all elements of popular culture, and in light of the American Black Lives Matter protests this past summer, a fellowship of the company’s Black employees has teamed to address an area they perceived as lacking — representation — by forming Goldenvoice BLACK. A crew of emerging Black talent was enlisted to create merch that coincides with Goldenvoice BLACK’s inclusive mission, yielding a brief selection of thoughtful graphic designs to be issued as part of Coachella’s merch line.
Check out the designs below and visit Coachella’s Goldenvoice BLACK web store today, where you can find and buy the merch, with all profits benefitting both the artists and a charity of their choice. Specifically, Bricks & Wood, Diana Boardley, Nicholas Mayfield, Supervsn—the names of the artists/designers—chose Dreamhaus, Sole Folks, Black Design Collective, and Living Through Giving respectively.